Thursday, March 4, 2010

It's On with Alexa Chung!

Photo courtesy of We Sew Fashion

Our favorite "it" girl, British model and the best-dressed female according to Vogue is going to create a collection for Madewell. To do this the star has teamed up with the J. Crew-owned company. Alexa feels very excited about her new venture and thinks it is a good idea for her to collaborate with the brand she liked so much. She said, "I really love the brand and actually wear it, so it seemed like an easy-peasy choice.”

The collection is said to be reminiscent of the model’s school-girl days. It will include cardigans, velvet shorts, blouses, and jumpers. Chung says Madewell’s “vision is kind of the same as mine. They like laid back styles, they like kind of relaxed clothes — classic, timeless things. So when they asked to collaborate, it was a perfect fit.” We can't wait!!

The range will become available this coming August in Madewell stores. Prices are to begin at $59.


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